10 min read

The 7 Best Podcast Databases for PR Agencies

Rephonic - the best podcast database for PR agencies

The short answer

The best podcast database for PR agencies is Rephonic thanks to the depth of its data and its built-in pitching workflow, which lets teams send outreach, manage replies, and collaborate on campaigns from one place.

For teams already using Muck Rack, its smaller podcast database may be a convenient add-on. For everyone else, Rephonic's combination of data depth and built-in pitching makes it the clear choice. Read on for the full breakdown.

Podcast outreach is now a real part of PR work. In fact, 54% of PR pros say they pitch podcasts, according to Muck Rack's 2025 survey — and it is easy to see why. Podcasts are becoming one of the best ways to reach the right audience.

The problem is that doing outreach manually is painfully slow.

The right podcast database changes that. Some tools help you build media lists and organize outreach. Others provide contact information so you can pitch from your own inbox. And some let you manage the entire workflow.

Here are the 7 best podcast databases for PR agencies, ranked by how much they help with podcast outreach:

  • Rephonic - Best overall for end-to-end podcast outreach
  • Podchaser Pro - Best option for creating target lists with support
  • Muck Rack - Good for teams already using the platform
  • Podseeker - Good budget option with built-in outreach
  • Press Hunt - Good for teams already using the platform
  • Million Podcasts - Good for very budget-conscious teams
  • Cision - Best for podcast monitoring

Quick Comparison: Best Podcast Databases for PR Agencies

ToolBest forStandout feature
RephonicEnd-to-end podcast outreachPodcast data depth, pitch shows and manage replies within the platform
Podchaser ProPodcast media list creation with white-glove supportPower Score, which ranks overall podcast influence
Muck RackAdding podcast outreach to an existing Muck Rack outreach workflowUnified journalist and podcast database
PodseekerLow-cost podcast outreachBooking difficulty estimates
Press HuntBuilding simple podcast media listsCSV export for outreach
Million PodcastsBudget-friendly media list buildingContact information for over one million podcasts
CisionFinding PR opportunities by monitoring podcastsAlerts, and real-time mention tracking

1. Rephonic - Best Overall Podcast Database for PR

Rephonic podcast database homepage - find, pitch and get featured on podcasts

Rephonic is a comprehensive podcast database, designed specifically for podcast outreach. What sets it apart from other platforms is its unmatched data depth combined with built-in pitching capabilities.

Its search tool and 25 filters make it easy to quickly find podcasts that cover relevant topics, and its rich dataset helps users vet shows based on insights including listener numbers, audience demographics, previous guests, and social following.

Rephonic helps PR teams manage outreach efficiently across multiple clients. Its built-in pitching tool, released in early 2026, lets teams connect multiple inboxes, send pitches, automate follow-ups, and manage replies in one place.

Key features

  • Search tool & filters — including vital filters such as active, accepts guests, and listener numbers.
  • Listener numbers & audience demographics for over 3 million podcasts.
  • Contact info & social links - including a concierge service to surface hard-to-find emails.
  • Built-in outreach - send pitches, automate follow-ups & manage replies straight from Rephonic.
  • Podcast monitoring - track keyword mentions across titles, show notes and transcripts.
  • Team collaboration - build campaigns and manage your pipeline as a team.
Rephonic pipeline view - manage podcast outreach campaigns as a team

Biggest downside

Some of the more advanced features, such as Alerts, Exports and connecting multiple inboxes aren't available on the lowest-tier subscription.

Who it's best for

Rephonic is best for data-driven PR teams that want to find the right podcasts and manage the entire outreach workflow on one platform.

Pricing

Light plan at $99/month, Standard plan at $149/month, Business plan at $299/month.

2. Podchaser Pro - Best for White-Glove Support

Podchaser Pro - podcast reach, demographics, and contacts at your fingertips

Podchaser Pro is a very similar proposition to Rephonic, but perhaps with slightly less emphasis on the podcast guesting workflow and a bit more on podcast sponsorship thanks to their sponsor data and brand safety metrics.

Podchaser actually started out as a podcast discovery platform and then launched Podchaser Pro for professionals needing more data/contacts.

It's no surprise that it makes this list, as it has everything PR teams need for finding and researching podcasts. You just search for your keyword or topic and apply as many filters as you like. You can then create lists with your team and get contact info to reach out.

Key features

  • Search tool and filters, including a "has guests" filter to focus on interview shows.
  • Power Score™ (0-100) based on 30+ data points to rank overall podcast influence.
  • Audience reach and listener demographics - to help you reach your target audience.
  • Social media stats - see which podcasts have built a following across social media.
  • Contact info and collaborative lists - build media lists for each client or campaign.
  • Bulk export - integrate outreach lists with your CRM platform.

Biggest downside

You can't pitch directly within Podchaser Pro, so while you can find relevant podcasts and get their contact info, you'll still have to switch in and out of your inbox.

Who it's best for

Podchaser Pro is best for PR teams wanting an extra hand building targeted media lists as it provides white-glove support in the form of a dedicated CSM.

Pricing

Pricing available upon request. It's reported that subscriptions start at around $2500/year.

3. Muck Rack - Best for Current Users Trialing Podcast PR

Muck Rack media database - find the right journalists faster with AI-powered precision

Muck Rack is one of the most well-known media databases. First founded in 2009 to connect journalists on social media, it has expanded over the years to include a wide range of tools for PR and Comms teams.

Muck Rack extended its reach to podcasts in 2020 and now includes 800k shows in its database and continues to identify and add new podcasts to keep the media list up to date.

Muck Rack's podcast pages include information on listenership size and reviews, creators and contacts, Apple chart positions, their country, language, genre and links to the latest episodes. Agencies can add podcasts to their media or outlet lists and then pitch podcasters directly from the platform using Muck Rack's built-in pitching tool.

Key features

  • Unified journalist & podcast database - profiles are verified and refreshed frequently.
  • 800k podcasts - as of early 2026.
  • Listener estimates - via a custom algorithm that combines metrics from Apple, Spotify, and other podcast platforms, plus listener reviews and social media data.
  • Apple chart positions and reviews - shows the podcast's rank, categories and region.
  • Create media lists - and add podcasts via new or existing Outlet lists (saved lists of media outlets, such as publications, podcasts or networks.)

Biggest downside

The data-depth is lighter than some specialist tools, so vetting podcasts properly is more difficult.

Who it's best for

Muck Rack is best for PR teams already using the platform who want to start pitching podcasts without adding another vendor.

Pricing

Pricing available upon request.

4. Podseeker - Good Budget-Friendly Option (Lighter on Data)

Podseeker - find the right podcasts, pitch them your way

Podseeker is designed to help users find and pitch relevant shows more efficiently. Its search tool and filters make it easier to narrow down podcasts based on practical criteria, such as whether a show is still active and the size of its audience.

It also lets users build media lists and estimates how difficult a show may be to book, which helps teams prioritize outreach and focus on the most realistic opportunities.

Like Rephonic, Podseeker supports outreach directly within the platform. Users can connect their email account, send pitches, and have replies land in their inbox.

Key features

  • Search tool and filters - to find relevant podcasts.
  • Listener number ranges - e.g. 1k-5k listeners per month.
  • Built-in outreach - connect your inbox and send pitches straight from Podseeker.
  • Booking difficulty estimates - see how hard a show may be to land.
  • Contact information - for hosts and producers.

Biggest downside

Podcast insights are less comprehensive than those offered by some other tools, so it can be harder to make well-informed decisions about which shows to pitch.

Who it's best for

Podseeker is best for very budget-conscious PR teams who want in-built podcast pitching but do not need the full range of podcast insights.

Pricing

Launch plan at $49/month, Grow plan at $99/month, Scale plan at $199/month.

5. Press Hunt - Best for Current Users Trialing Podcast PR

Press Hunt - get connected with the best podcasts to feature your business in seconds

Press Hunt runs two distinct global databases; one containing 500k+ journalists and the other with more than 200k podcasts. These are frequently updated (often daily) to include the most recent information.

Each podcast has its own page, which lists nine attributes, including host names, contact emails, social media links and more. You can build and export targeted lists, then import the contact details into your CRM and begin outreach.

Key features

  • 200k podcasts - worldwide coverage over many categories including sports, fashion, technology, culture, startups, science, art, theater and more.
  • Search podcasts by topic tag - tags represent what the podcast is likely to want to talk about.
  • Create media lists - save the most relevant shows to a list.
  • Export to CSV - then import the email addresses into your email system or CRM.

Biggest downside

Limited data depth so while it can be a good gateway into podcast PR, it's probably not going to give you the data you need to make well-informed decisions about which shows to pitch.

Who it's best for

Press Hunt is best for PR teams who are already using the platform and are exploring podcasts as a new PR channel.

Pricing

Startup plan costs $249/month, although the pricing page states that this includes access to 10k podcasts. It is unclear how much access to all 200k podcasts costs.

6. Million Podcasts - Good for Very Budget-Conscious Teams

Million Podcasts - podcast database for outreach with 2.8M total podcasts

Million Podcasts is another specialised podcast database and outreach tool aimed at PR and marketing teams, though not as advanced as Rephonic or Podchaser Pro.

Start your search by entering your keyword and filtering by Apple Podcasts rating, X follower numbers, total follower numbers, or the date of the last episode. You can then build media lists of the most relevant shows and export them with the specific columns you want to include.

As the name suggests, Million Podcasts provides contact information for more than a million podcasts. It also includes Spotify-exclusive podcasts, which is a nice added benefit.

Key features

  • Search tool & filters - search for keywords in titles, bios, or the podcaster's location.
  • Verifies contact information - automated tools verify email addresses.
  • Social media profiles - of podcast hosts, booking agents, and producers.
  • Platform & website links - including Apple Podcasts, Spotify, and YouTube.
  • Exports - create podcast lists and export the data as a spreadsheet or CSV file.

Biggest downside

It lacks the detailed audience demographics and other insights available in other dedicated podcast databases.

Who it's best for

Million Podcasts is best for PR teams on a very tight budget that do not need deep podcast insights and want an easy-to-use platform.

Pricing

Starter plan at $12/month, Pro plan at $30/month, Business plan at $60/month, Business Plus plan at $150/month.

7. Cision - Best for Current Users Requiring Podcast Media Monitoring Only

Cision One media monitoring - get the intel that matters when it matters most

Cision isn't a dedicated podcast database. Rather, it's a global media database and services provider designed to help PR professionals connect with journalists working in print media, radio, podcasts and online media.

Cision's origins may date back to 1876 but it continues to move with the times. It started monitoring podcasts in 2020, and now includes over 60,000 in its database, as well as hundreds of thousands of other news sources and social platforms.

Key features

  • Media monitoring across 60,000+ podcasts.
  • Real-time mention streams - plus alerts and mobile app access.
  • AI-powered monitoring metrics such as React Score, which detects potentially harmful content so you can take action if necessary.

Biggest downside

Cision isn't a true podcast database, since it only lets you monitor shows for keyword mentions rather than search and vet shows using data.

Who it's best for

Cision is best for teams already using the platform who want to monitor podcasts to uncover PR opportunities.

Pricing

Pricing available upon request.

The Final Verdict

Clients deserve the right podcast matches, so PR teams need to prioritize podcast databases that provide the most comprehensive podcast data.

Rephonic and Podchaser Pro are the top two here, but where Rephonic comes out on top is the ability to pitch podcasts and manage replies within the platform. It's much easier for PR teams to collaborate and manage campaigns.

However, if you need support with building outreach lists and are happy to pitch shows manually, Podchaser Pro may be worth a try.